- Carrier: The trucking company or motor carrier who owns the truck and wants to book the load with their trucking authority. (Which is you!)
- Shipper: The business requiring their freight transported. (For example, HEB, Pepsi, Coca-Cola, Costco)
- Broker: The entity that connects the shippers and the carriers. They post the loads, and you are hauling their
- Load boards: Platforms where brokers and carriers find each other. From here, you can start building relationships with brokers to gain contracts and dedicated lanes.
- Dispatcher: The individual who locates freight for a carrier. They could be your employee or an external service provider. You can also dispatch yourself if you are an owner operator
- Rate Confirmation: A document that is issued by the freight broker or shipper to the carrier. This outlines the load details such as pickup location, dropoff location, commodities, and the negotiated rate. This is signed and accepted by the carrier.
- Deadhead Miles: The miles that your truck runs without any cargo. The truck is burning fuel and not earning revenue. Too many deadhead miles can eat into your profits.
- Independent Freight Dispatcher: Freight dispatchers are hired by your trucking company to look for loads and keep your trucks loaded. They book loads, negotiate rates, plan routes, and keep communication between the freight broker and the driver.
Starting a new trucking authority comes with different challenges, and one of the most common worries for new trucking companies can be securing your first load. For new owner operators with their own authority and other beginners in the industry,…
Starting a new trucking authority comes with different challenges, and one of the most common worries for new trucking companies can be securing your first load. For new owner operators with their own authority and other beginners in the industry, the numerous requirements to book a load can indeed be overwhelming. However, this post aims to simplify that process for you, guiding you through the steps necessary to book your initial load, and eventually, establish a successful trucking business with a network of shippers and brokers to provide you business.
Before diving into the specifics, here are some of the essential terms in the trucking industry when it comes to booking loads:
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